Ford has split itself into three business units, Ford Blue, Ford Model e for electric vehicles and digital products, and Ford Pro, the company’s commercial vehicle business.

Source: https://federalnewsnetwork.com/business-news/2023/05/ford-says-it-will-stop-competing-in-over-served-markets-wont-be-all-things-to-all-people/

Maybe, the only other one I could compare it to would be the Ford Model T, which sold a total of 16.5 million units, and made cars available for far more people, than just the wealthy and affluent.

Source: https://jalopnik.com/greatest-cheap-cars-of-all-time-jeep-chevette-beetle-1850425281